How To Choose An OTT Platform

How To Choose An OTT Platform

In the recent years, the OTT Platform has empowered viewers by offering them with a multitude of entertainment options. Users are no longer restricted to conventional platforms like satellite cable. Now that one can choose what to watch sensibly, channel surfing is a thing of the past.

Being one of the digital industries with the greatest growth right now, the OTT video market will generate US$275.30 billion, according to Statista, by 2023. Therefore, it is completely understandable why every video firm is getting ready to launch their own OTT platform.

It is therefore more than important for your business to choose a good technical partner who will satisfy your needs and help you stand out from your competitors.

This article contains vital tips and guidelines that will assist you in selecting a technical partner for your OTT platform, regardless of whether you are just starting out or have already launched your OTT service.

Top Features to Look For While Choosing OTT Platform Provider

Every business that has developed an OTT platform aims to maximize its return on investment. Your ability to choose a hosting platform provider who can quickly offer your material to your viewers will have a significant impact on your performance in the video streaming industry.

No matter what kind of business you run, you must have specific features & technologies on your OTT hosting platform to make sure your content is interesting and worthwhile for the viewers. Regardless of the hosting service you choose, it is essential to have several important features looked upon in advance. And they are as follows:

1. Are there any hidden costs?

There are no hidden costs involved with Gizmott. We charge you a launch cost and a fixed monthly subscription fee based on the number of people who access your platform. All our plans include standard features like global CDN, all-device HTML5 player, custom branding, enhanced security, robust analytics and much more.

2. Do we just provide SDKs or develop the app?

Gizmott’s customizable dashboard lets you manage your video workflows from a single place. Our dashboard also offers functionalities like managing, segmenting videos and changing settings. We enable you to create a well-customized video streaming platform with the help of SDKs and APIs.

Video APIs allows programmers to quickly and easily create mobile apps, online video portals, or their own streaming services. It also allows you to integrate your video streaming platform within your own cloud media environment. Our entire streaming solution is built upon our APIs so anything that is available in our platform can be integrated into your own platform using our APIs.

3. Is it template based or fully customizable?

We offer suitable customizations for your video player and libraries, according to your business needs. Gizmott enables everything from simple colour changes to a full redesign of the platform’s appearance, not only for the website but also for the Mobile and TV Apps, as well as requests for additional features and integrations with third-party tools, APIs, and SDKs.

4. Do we provide full AVOD support?

Gizmott has the flexibility to keep up with the evolving AVOD landscape to maximize your advertising revenues and distribute your content to the right AVOD platforms. Now within the streaming app, you can have a 3rd party ad integration apps to captivate large sums & gain increased viewership rates instantly.

5. Are future developments possible?

We provide a full support development team if you have any further additions at reasonable rates.

6. Is customer support available?

Good customer support is the backbone of any business and being a professional-grade OTT video streaming platform, we provide 24/7 support options. Ideally, this should offer phone support as well. Be aware that many platforms do not offer 24/7 support. Of those that do, some charge large additional fees. We are a 100% active on both interactive mediums like email as well as live chatbots.

Get started with Gizmott.

Launching a streaming platform is a smart move for a company because there is a rising market for new entertainment services.

Content creators, broadcasters, production organizations, and media-based businesses may stream any kind of content online across Web, Mobile, and Smart TV with Gizmott.

We assure you complete freedom to personalize the platform from our wide range of features and showcase numerous content around the world. If you already have an idea to start a subscription video streaming service, get in touch with us through our website or drop us a line at info@gizmott.com and we’ll get you on the road to launching an OTT platform.

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